A woman-owned fresh produce distributor plans to strengthen its presence in Accra by investing in infrastructure.
Grant Recipient: Eden Tree Limited Location: Accra, Ghana Grant Amount: US$335,000 Investment Size: US$1.7 million
Eden Tree Limited (ETL) is a fresh produce processor and distributor that was started by Catherine Krobo Edusei in 1997 when she returned to Accra after leaving her banking job in the United Kingdom. Since then, ETL has grown from a company of only two employees into a sizable business that is well-known in Accra and employs 43 people. ETL produce reaches consumers through supermarkets, small grocers, and its own retail store. In filling its customers' shelves, ETL has become the primary buyer of produce from 55 outgrowers, who enjoy access to technical training on farming methods and access to credit through ETL's loan program.
The Agriculture Fast Track Fund awarded a grant to Eden Tree Limited in May 2013 to cover the costs of planning the next phase of the business' expansion. Under normal circumstances, the costs of hiring experts to explore growth options in detail would be a massive burden to a business like ETL. With support from the AFT, Eden Tree was able to engage the services of an agronomist, a post-harvest handling expert, a processing facility engineer, an agribusiness expert, and a finance specialist. These consultants helped shape Eden Tree's plans for expanding their business and helped strengthen their preparedness for seeking outside investment.